Onboarding & Strategy
Okay, so you have finally decided to engage an SEO agency. Welcome on board! However, let’s face it, those first few weeks will seem like the beginning of a relationship: a mixture of curiosity, excitement, and “What have I signed up for?”
Your SEO agency will spend the first month getting to know you better than your nosy neighbor. Anticipate several inquiries such as:
- What are your company’s objectives?
- Who are you trying to reach?
- How is the traffic to your website?
With data, it’s similar to fast dating! The firm will do a thorough SEO audit, looking at everything from missing content to site structure.
Here, they determine the advantages as well as drawbacks of your website—think of it as a digital makeover.
Pro Tip: Be truthful about your company’s objectives and current problems. Please don’t keep those SEO secrets to yourself.
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Establishing the Base (also known as Optimization & Fixes)
The heavy lifting starts in Month 2 if Month 1 served as an introduction. Cleaning up before decorating is similar to moving into a new residence.
In this stage, your SEO agency will do the following:
- Technical SEO Solutions: Consider this as removing the cobwebs from the backend of your website. They will clean up your disorganized meta tags, repair broken links, and improve website speed.
- In the keyword strategy phase, your agency does extensive keyword research. They will determine the most effective keywords that your target audience is using and match them to your content.
Adding those vital keywords, adjusting your content, and making sure every blog, product page, and web page is fully optimized is all part of on-page optimization.
Pro Tip: Don’t anticipate a sudden spike in traffic. They are laying the groundwork for future victories during this “grunt work” period. Keep in mind that SEO is a journey rather than a race!
Momentum in online marketing starts to build
We are now conversing! You ought to begin to notice some improvements by the third month. The foundation established during the first two months will start to pay off. You’re finally witnessing those green shoots of growth, much as when you sow seeds in a garden.
The exciting occurrences of Month 3 are as follows:
- Content Creation: In order to better serve your audience and brand, your SEO agency will start creating new, optimized content. Consider films, infographics, and blog entries. This gives your readers insightful information while increasing your visibility.
- Link Building: It’s time to showcase your freshly updated website to the world. High-quality backlinks, or the virtual certifications that let Google know that a website is legitimate, will be the agency’s main goal.
- Analytics and Reporting: At this stage, your SEO company will be analyzing data in great detail to determine what is and is not working. Anticipate comprehensive reports that deconstruct indicators such as keyword rankings, bounce percentages, and organic traffic. You will begin to see the return on your investment at this point.
Pro Tip: If you aren’t currently ranked #1 for your top keywords, don’t give up. Like good wine, SEO improves with time.
Communication Is Vital: The Key to an Effective Partnership
Communication is one of the most important elements that can make or ruin your SEO journey. The top SEO companies collaborate with you rather than just working for you. Plan for frequent updates, candid criticism, and check-ins. And if your agency doesn’t contact you at least once a month? That is a warning sign!
Ask questions, go over the information they send, and don’t be scared to ask for changes if anything doesn’t feel right. Be proactive. Their expertise is vital, but so is your opinion. You are the one who understands your business the best, after all! Your agency can more successfully match its approach with your objectives if you are more explicit about them.
The Outcomes You Can Expect
Here’s what you should begin to see at the end of the third month:
- Consistent Increase in Organic Traffic: You’ll see an increase in the number of visitors that stay on your analytics dashboard.
- Improved Keyword Rankings: Although you might not be at the top yet, your keywords will begin to move up the rankings.
- Better Site Performance: Reduced bounce rates, faster loading speed, and a better experience for users.
However, remember that SEO is an ongoing effort. The initial three months are just the beginning. Think of it as the appetizer to the main entrée.
Commonly Asked Questions
- When I hire an SEO agency, how quickly can I expect to see results?
A: Major improvements often take six to twelve months, though some changes might be apparent by Month 3.
- Is it possible to bypass the initial months and start creating links and content right away?
A: Not at all! Your content won’t function as well without a strong basis, and those links won’t be nearly as powerful. You must first fix your website!
- What happens if, after three months, there is no rise in traffic?
A: Don’t freak out! Investing in SEO takes time. Like growing a tree, you won’t get much shade on the first day. Rather, search for enhancements in user behavior analytics, engagement, and rankings.
Conclusion: Your Growth Partner Is Your SEO Agency
It’s like hiring a team of digital detectives when you hire an SEO agency. To get your website in top condition, they plan, analyze, and optimize. Trust the process, even though the first three months could seem like a slow ascent. Your website will soon be moving up the SERP ladder like a pro if you have the appropriate agency on your side.
Prepare yourself for an unforgettable SEO journey by fastening your seatbelt! And never forget that SEO is like a great wine—it’s worth the wait and will be so rewarding when it begins to pay off.
Are you eager to advance your website? For results that stick, start today and let our SEO professionals change your traffic and ranking!
Ryan Myers is a business blog author and writer. He graduated from the University of California, Berkeley in 2009 with a degree in Political Science. His favorite topics to write about are blogging for small businesses and becoming an entrepreneur.